Auto Maker Ransom OLDS is an American automobile company founded in 1897 by Ransom E. OLDS. The company was originally called OLDS Motor Vehicle Company and was later renamed Oldsmobile. It was the first company to mass-produce cars using an assembly line, and its cars were some of the most popular in the United States until it ceased production in 2004. Oldsmobile was known for its reliable and affordable cars, and its slogan 'This is not just a car, it's an Oldsmobile' was widely recognized.