Over Top PUBLICITY is a term used to describe an excessive amount of PUBLICITY or promotion. It is often used in a negative context, as it implies that the PUBLICITY is excessive and unnecessary. The term can be broken down into two parts: 'over top' and 'PUBLICITY'. 'Over top' means to go beyond what is necessary or appropriate, while 'PUBLICITY' refers to the promotion of a product, service, or idea. The crossword solution for this term is HYPE, which is a slang term for exaggerated or excessive promotion.