Irv Gotti, also known as Irving Lorenzo, is a hip-hop record mogul from Queens, New York. He is best known for founding the record label The Inc. Records, formerly known as Murder Inc. Records, and for producing hit songs for artists such as Ja Rule, Ashanti, and Jennifer Lopez. Gotti has been credited with helping to popularize hip-hop music in the early 2000s. He has also been involved in various business ventures, including a clothing line and a film production company.