Crush Competitor is a term used to describe a company that competes with another company in the same market. In this case, Fanta and Nehi are two companies that compete with each other in the soft drink market. Fanta is a brand of soft drink owned by The Coca-Cola Company, while Nehi is a brand of soft drink owned by the Dr Pepper Snapple Group. Both companies are popular in the United States and have been competing for customers since the 1920s.