The term 'Coyote of Cartoons' refers to the character Wile E. Coyote from the Looney Tunes cartoons. Wile E. Coyote is a cartoon character created by Chuck Jones and Michael Maltese for Warner Bros. He is a cunning, yet unlucky coyote who is constantly trying to catch the Road Runner, but always fails due to his own ineptitude. Wile E. Coyote's name is a pun on the word 'WILY, ' which means crafty or sly.