The term 'COMMON PLEDGE-DRIVE GIVEAWAY' is a phrase used to describe a type of promotional giveaway that is often used by organizations to raise money. The solution to the crossword for this term is 'TOTE', which is a four-letter word meaning a bag or container, usually made of cloth, for carrying items. This type of giveaway typically involves giving away a TOTE bag with the organization's logo or message printed on it in exchange for a donation.