Eddie Bauer is an American clothing retailer and founder of the Eddie Bauer brand. He is best known for his line of leisure apparel, which includes outerwear, sportswear, and accessories. He opened his first store in Seattle, Washington in 1920 and has since become a household name in the United States. Bauer's products are designed to be comfortable and stylish, and he has been credited with popularizing the quilted down jacket.