PITCH' (4 letters) The term 'attempt to sell' can be summarized by two words: 'TOUT' and 'PITCH'. TOUT is a verb meaning to promote or advertise something, usually in an exaggerated or insistent way. PITCH is a noun meaning a persuasive attempt to sell something, typically by a direct approach. Together, these two words describe the act of trying to sell something, often through aggressive promotion or advertising.