Web Presence is a term used to describe the presence of an organization or individual on the internet. It includes having a website, as well as other online activities such as social media and search engine optimization. The term 'SITE' is a four letter word that refers to a website, which is a collection of webpages hosted on a server. A 'SPIDER' is a six letter word that refers to a computer program that crawls through websites and indexes them for search engines.