A social follower is someone who follows a particular person, group, or organization on social media. The term 'ITE' is an acronym for Information Technology and refers to the use of computers and other technology to store, retrieve, and manipulate data. The term 'ISM' stands for Information Systems Management and is the practice of managing information systems in order to achieve organizational goals. Together, these two terms describe someone who uses technology to follow a particular person, group, or organization on social media.