Serviceberry, also known as SORB, is a deciduous shrub or small tree native to North America. It is a member of the Rosaceae family and produces edible berries that are often used in jams, jellies, and pies. The berries are also eaten by birds and other wildlife. Serviceberry is a popular ornamental plant due to its attractive white flowers and colorful foliage. It is also valued for its ability to provide food and shelter for wildlife.