The term 'SECRET ALTERNATIVE' can be broken down into four separate words: SURE, BAN, ARRID, and RIGHTGUARD. SURE is a brand of laundry detergent manufactured by Unilever. BAN is a brand of antiperspirant deodorant produced by Kao Corporation. ARRID is another brand of antiperspirant deodorant produced by Church & Dwight. RIGHTGUARD is a brand of antiperspirant deodorant produced by Henkel. All four of these products are secret alternatives to traditional deodorants and antiperspirants.