Promote Heavily is a term used to describe a marketing strategy that involves intense promotion of a product or service. The two crossword solutions for this term are HYPE and PUSH. HYPE is a term used to describe an intense promotion of a product or service, usually through the use of advertising and public relations. PUSH is another term used to describe a marketing strategy that involves actively pushing a product or service to potential customers. Both terms are used to describe a strategy of promoting a product or service heavily.