Plead for is a term that can be used to describe the act of making a strong request or plea for something. The crossword solutions for this term are ADVOCATE (8 letters), ENTREAT (7 letters), and URGE (4 letters). ADVOCATE is a verb meaning to publicly support or recommend a particular cause or policy. ENTREAT is a verb meaning to make an earnest request or plea. URGE is a verb meaning to strongly recommend or advise someone to do something. All three words can be used to describe the act of pleading for something.