The term 'Palindromic Houseware Brand' refers to the brand name OXO, which is a three-letter palindrome. OXO is a housewares company that was founded in 1990 and is based in New York City. The company produces kitchen utensils, cookware, and other household items. OXO's products are designed to be ergonomic and user-friendly, and the company has won numerous awards for its innovative designs.