A newspaper flyer is a type of advertisement typically distributed by newspapers to promote their products or services. It is usually printed on a single sheet of paper and can be found in the newspaper itself, or as a separate INSERT. The term 'newspaper flyer' is derived from the six-letter word 'INSERT, ' which is often used to describe the process of inserting the flyer into the newspaper. Newspaper flyers are an effective way for newspapers to reach potential customers and increase their readership.