The term 'LONGTIME HOME OF THE COTTON BOWL' can be summarized by saying that the Cotton Bowl has been held in DALLAS, Texas for many years. DALLAS is a city in the U.S. state of Texas and is the ninth most populous city in the United States. The Cotton Bowl is an annual college football bowl game that has been held in DALLAS since 1937. It is one of the six bowls that are part of the College Football Playoff system.