LIMITED TIME' The TERM 'LIMITED TIME' refers to a period of time that is restricted or constrained in some way. It is often used to refer to a specific window of opportunity, such as a sale or promotion, where the offer is only available for a certain amount of time. This TERM is also used to describe a situation where a person or group has a limited amount of time to complete a task or reach a goal. In either case, it implies that the time available is finite and must be used wisely.