The term LIKE SOME CAMPAIGNS can be summarized as 'grassroots campaigns', which are campaigns that are organized and run by ordinary citizens rather than professional politicians. These campaigns typically involve grassroots organizing, such as door-to-door canvassing, phone banking, and other forms of direct contact with potential voters. Grassroots campaigns are often seen as more effective than traditional campaigns because they are able to reach a wider audience and build a stronger base of support.