The crossword solution for the term IT CAN GET BRUISED is EGO, which is a three-letter word. EGO is a term used in psychology to refer to a person's sense of self-esteem or self-importance. It is often used to describe an individual's belief in their own worth and capabilities. In other words, it is the part of the personality that is concerned with one's own self-image and identity. When EGO is bruised, it can lead to feelings of insecurity, low self-esteem, and depression.