The term 'distinctive fragrance' can be summed up by the crossword solution 'AROMA'. An AROMA is a distinctive smell that is usually pleasant and can be associated with a particular thing or place. It is often used to describe the scent of food, flowers, and other natural things. Aromas can also be used to describe the smell of certain products, such as perfumes and candles. AROMA is an important part of many people's lives, as it can evoke memories and emotions.