The term 'Big Name in Pharmaceuticals' refers to three major companies in the pharmaceutical industry: Eli Lilly, Merck, and Roche. Eli Lilly is an American pharmaceutical company founded in 1876 that produces medicines and vaccines for a wide range of medical conditions. Merck is a German pharmaceutical and chemical company founded in 1668 that specializes in prescription drugs, biologic therapies, and consumer health products. Roche is a Swiss multinational healthcare company founded in 1896 that focuses on pharmaceuticals, diagnostics, and consumer health. All three companies are considered major players in the pharmaceutical industry.