The term 'Big Name in Chips' can refer to several different companies. Fritos is a brand of corn chips created by the Frito-LAY company in 1932. Lays is another brand of potato chips created by the same company in 1938. LAY is a brand of tortilla chips created by the same company in 1976. Intel is an American multinational corporation that designs and manufactures computer chips. IBM is an American multinational technology company that produces computer hardware and software. NEC is a Japanese multinational information technology and electronics company that produces computer chips. EISE is a Taiwanese semiconductor company that produces computer chips. All of these companies are big names in the chip industry.