Applying balm to something is a way of soothing it. The term 'apply balm to' can be shortened to the six-letter word 'SOOTHE'. Balm is a type of ointment or salve that is used to treat skin irritations, such as cuts, scrapes, and burns. It is often made from natural ingredients, such as herbs, oils, and beeswax, and is known for its calming and healing properties. Applying balm to an area of skin can help reduce inflammation, pain, and itching.